Business Model Innovation Services


A widely misunderstood concept is the "business plan." MBA's are taught to write a business plan then execute the plan. The trouble is your written document is rarely correct. Business plans are a point in time; a Business Model is dynamic, always adjusting and informed by new information. Here's how we do it:

  • Value Proposition Design and Testing
  • Business Model Canvasing
  • Rapid Prototyping and Validation
  • Compelling Business Model Storytelling